Queen company of the Dental World
Since 2014, the Piedmontese company has embarked on a corporate digitalization process with Cosmobile. It has chosen multiple digital solutions integrated with each other, the result is continuous optimization of procedures, times and costs.
Needs
- More effective management of the sales force and after-sales assistance
- Providing professional customers with a single platform from which they can place purchase orders and reorder autonomously and immediately
- Eliminate the use of paper and printing costs in company communication
- Optimize all company procedures
Solutions
Bquadro Digitalization
- Data management from a single point: centralization of all business processes thanks to the PIM Categora.
- Digitization of the sales network
- Acquisition of orders from Tablet, simplified and optimized management of all activities related to the sales force with our Sales Force Automation OS Enterprise Software.
- Technical and after-sales assistance, on the move: the Tech Away App allows you to carry out technical interventions on the move, send reports to the company, manage customer care.
- App catalogues, digital presentations, orders and purchases: the Bquadro catalogue, product brochures and promotions are digital, interactive, multimedia and browsable online, with the Paginae App. Orders can be made directly from Mobile and the items can be purchased with just a few clicks.
- Automatic layout of catalogs and price lists
Catalog and price lists created with the automatic pager to optimize times, save money and reduce errors. - B2B ecommerce: development of a B2B E-commerce, designed for professional customers and integrated with the Order Sender Enterprise application.
- Mobile Applications: what is missing from your practice or your dental laboratory? Everything you need can fit in the palm of your hand, thanks to the two Applications CLApp and CLABO, to always be connected with the dental world.
All data in one place
Categora
Categora is a PIM (Product Information Management) solution: it collects all data in one place. It is a complete management system, the “container” chosen by Bquadro to centralise, manage and enrich product information, create catalogs and distribute them to sales channels. It revolutionizes the activities, it reduces times, errors and management costs. All from one point.
Sales Network Management
OS Enterprise
Order Sender Enterprise facilitates and optimizes the acquisition of orders from Tablets and the management of all activities related to your sales force.
Our Sales Force Automation Software can be customized according to the company’s needs: in fact, in addition to the basic functions of the native App – order creation and product commercial information management – Bquadro asked us to develop other key features for sales agents:
- Integration with the POS Mobile Bluetooth with direct payment
- Product restocking
- Product availability
- Consultation of catalogs and product datasheets with user reading feedback (read notification)
- Statistics by objectives and on periodic turnover
App Technical interventions and after-sales assistance
Tech Away
Tech Away allows technical operators to carry out all assistance, maintenance and repair activities on the move, in addition to compiling reports at the end of the intervention to be sent to the company.
The App also offers assistance during the after-sales phase, therefore customer service and customer relations. Tech Away is used by technicians who deal with assistance on equipment for dentists and dentists: it allows the compilation of an ad hoc Audit with useful information for the company on the type of intervention carried out and on the final satisfaction of the customer.
Catalog on App
Paginae
With Paginae – our Digital Publishing Software – the catalogs are on the App, it is possible to browse online catalogues, brochures, flyers of the Bquadro offers and click on the clickable areas to add the products to the wishlist in the Apps (CLApp and CLABO) or to purchase them on the site. Each item – 50,000 products in the catalog – is just a click away, the order can be created directly from a Smartphone or Tablet.
Catalog layout
Automatic pagination
Automatic Layout automates the layout process for creating catalogs and price lists. The automatic paginator also allows you to automatically generate digital publications by paginae with the clickable areas already set.
Avantages:
- Saving of time and costs: reduction of pagination times (-60% of time spent between automatic and manual pagination)
- Error reduction
- Independent data management with respect to the creative development of the layout
- All data in a single point: centralized information in a single system from which to then develop corporate digital communication
E-commerce B2B
E-commerce for professional clients
We have developed a B2B E-commerce (Order Factory), to optimize and facilitate the activity of professional customers. E-commerce is fully integrated with the company database and with OS Enterprise.
It is a new approach to dental and dental technology structures with the aim of optimizing the purchase and use of the latest technologies, always in favor of the customer. A professional dental shop with: catalogue, orders, video tutorials, safety data sheets, order tracking, complete documentation, wish-list, invoice archive.
The dental world in one hand
CLApp and CLABO App
What is missing in the dental office or laboratory? Everything you need can fit in the palm of your hand!
CLApp is the application to always stay connected with the dental world, aimed at dental, dental and dental technician offices. CLABO offers the same functionality as CLApp, but is aimed at dental, dental and dental laboratory laboratories.
With just a few clicks, users have at their disposal:
- Dental catalog with over 50,000 items (the largest in Europe)
- Free product search or through categories: data sheets for each item, brochures, safety data sheets, video tutorials, etc.
- Chalkboard and shopping list: to save interesting items and to insert those to buy
- Shopping list: to be sent to the Bquadro agent who will manage it independently
- Synchronization: purchase history, incoming products, documents, invoices, deliveries, restocking. A direct line to the dental provider
- Offers: all the promotions that will be notified in the App
- Tips&Tricks: all the editorial contents to always be informed